Leveraging Fundamental Care® for Small Business Health Insurance Solutions
- Fundamental Care

- Apr 15
- 3 min read

Small businesses face unique challenges when it comes to providing health insurance. Rising premiums, complex regulations, and limited resources can make it difficult for these businesses to offer competitive health benefits. Data from various sources, including PricewaterhouseCoopers (PwC), Willis Towers Watson, and the Kaiser Family Foundation (KFF), highlights these issues and suggests potential solutions. The Fundamental Care® Limited Day Health Plan presents an alternative that can help small businesses offer comprehensive and affordable health insurance solutions.
The Challenges for Small Businesses
Several factors contribute to the difficulties small businesses encounter in providing health insurance:
Cost: According to PwC, healthcare costs for employers have been rising steadily, with small businesses often facing higher premiums compared to larger firms due to a lack of bargaining power.
Regulatory Compliance: Staying compliant with health insurance regulations can be complex and resource-intensive for small businesses. Reports from Willis Towers Watson emphasize the importance of understanding and adhering to regulations to avoid penalties and ensure employee satisfaction.
Attracting and Retaining Talent: Competitive health benefits are crucial for attracting and retaining employees. Mercer’s data shows that small businesses struggle to offer plans that are as attractive as those provided by larger companies, impacting their ability to retain top talent.
How the Fundamental Care® Limited Day Health Plan Can Help
The Fundamental Care® Limited Day Health Plan offers several features that make it an ideal solution for small businesses:
Affordability: The plan provides lower premiums and deductibles compared to traditional high-deductible health plans (HDHPs) and BUCA plans. This makes it more affordable for both employers and employees.
Comprehensive Coverage: Despite its affordability, the plan includes essential health benefits such as preventive care, primary care visits, and mental health services. This ensures that employees receive necessary care, promoting overall well-being and satisfaction.
Regulatory Compliance: The Limited Day Health Plan meets the requirements of the Affordable Care Act (ACA), helping small businesses stay compliant with health insurance regulations and avoid penalties.
Customizable Options: The plan can be tailored to meet the specific needs of small businesses, providing flexibility in designing a benefits package that aligns with their workforce’s preferences and budget constraints.
Supporting Data from Additional Sources
In addition to the KFF report, data from other reputable sources further underscores the challenges and solutions for small business health insurance:
PwC Health Research Institute: PwC reports that small businesses are increasingly seeking alternative health plans that offer better value and flexibility. Their research indicates a growing trend towards innovative health insurance solutions that can address cost and compliance issues.
Willis Towers Watson: This firm highlights the importance of offering competitive health benefits for small businesses to attract and retain talent. Their data shows that small businesses are exploring various strategies to manage healthcare costs while providing valuable benefits.
Mercer: According to Mercer, small businesses benefit from customizable health plans that can be tailored to their unique needs. Their reports suggest that such plans can improve employee satisfaction and retention while controlling costs.
How Brokers Can Assist Small Businesses
Brokers play a vital role in helping small businesses navigate the complexities of health insurance. Here’s how brokers can leverage the Fundamental Care® Limited Day Health Plan:
Educate Small Business Owners: Provide clients with information on the benefits of the Limited Day Health Plan and how it can address their specific challenges. Use data from KFF, PwC, and other sources to support your recommendations.
Customize Solutions: Work with small businesses to tailor the plan to their specific needs and budget. Highlight the plan’s affordability and comprehensive coverage.
Offer Comparative Analysis: Compare the Limited Day Health Plan with traditional HDHPs and BUCA plans, demonstrating its cost-effectiveness and regulatory compliance.
Conclusion
Small businesses face significant challenges in providing health insurance, but the Fundamental Care® Limited Day Health Plan offers a viable solution. By offering affordable premiums, comprehensive coverage, and regulatory compliance, this plan can help small businesses attract and retain talent while managing healthcare costs. As a broker, you can guide small businesses towards this innovative solution, ensuring they provide valuable health benefits to their employees.
To learn more about how the Fundamental Care® Limited Day Health Plan can benefit small businesses, visit Fundamental Care® Limited Day Health Plan.
References
Kaiser Family Foundation. (2023). 2023 KFF Annual Health Care Affordability Report.
PwC Health Research Institute. (2023). PwC Health Research Institute.
Willis Towers Watson. (2023). Health & Benefits.
Mercer. (2023). Health and Benefits.
Fundamental Care®. (2023). Limited Day Health Plan.





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